Using Text Styles

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Using Text Styles

Why should I use text styles?

Text styles are a way to make sure your email text stays consistent throughout your design. As well as making the editing process faster and more streamlined, styles also stop you from encountering compatibility issues after you've sent your email template.

With a text style, you can determine a primary font as well as an email-safe font. This is the font which will always be displayed if your primary font choice is unavailable to your recipient.

Where to find text styles

Selecting text from a text area will open the Style section of the sidebar. Here you will see any existing text styles you or your team have already created and also have the option to add new styles:

Applying a style to text

Click into a text area that you want to change. You can change the style by selecting the style you want, and just click on your choice in the sidebar. This will apply the chosen style to the entire paragraph.


Adding a new style

To add a new text style, highlight the text you want to adjust and click "Add style from selection" in the sidebar. Enter a name for the new style so you can easily locate it in the style menu. You can now choose the font and make any other changes (i.e color, font size, etc.) You can find these formatting options in the sidebar.

Updating text styles

When you apply a text style, it will be applied to the entire paragraph of text. Whenever you want to make changes to the style (e.g. font size, alignment, etc.), these changes will be applied everywhere in your design where the style is being used.

If you want to make a big change to some of the text in your design (i.e. re-align or resize), you can do this by adding a new text style. Minor changes to words or sentences within a bigger block of text can be performed using the Emphasis tool. This article explains how to apply emphasis to a section of text.

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A Quick Tour of Mail Designer 365

Advanced Design Techniques

Appendix: Compatibility

Appendix: Keyboard Shortcuts



Blend Modes

Creative Tools

Exporting a Design to Campaign Monitor

Exporting a Design to Mailchimp

Graphics and Other Objects

HTML Export

Image Areas


Layout Blocks

Optimizing your Template for Mobile

Plain Text

Preparing your Design for Sending

Preview your Design

Send via Mail Designer 365

Sharing your Designs



Text Styles

The Inbox View

Using Retina Images with your Design

Working with Links and Buttons

Working with Text


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