Everyone occasionally makes grammar mistakes. A prevalent source of blunder occurs with using the wrong word that sounds the same as the word you intended to use. We call these "homophones" or "homonyms." Homophones are words that sound alike but have different meanings and spellings. On the other hand, homonyms are words that are said the same way or are spelled the same but have different meanings. English has plenty of words that can be tricky because they have the same pronunciation or spelling but completely different meanings.
If you already have a list of subscribers, then you have a group of people that have shown interest in your brand. Many of them are most likely your loyal customers. What’s even better is that your audience can actually help you build your list.
Over time, you have formed a relationship with them. Your subscribers already know your brand. On top of that, they are connected with like-minded people who might also be interested in your brand. The leads you acquire from your subscribers have a higher tendency to trust you more and buy from you than leads you get randomly.
When you mobilize your subscribers, you are tapping into the power of word-of-mouth marketing. Word-of-mouth is quite efficacious, especially when a consumer recommends the products to other potential consumers. As a marketer, you know that word-of-mouth marketing doesn’t always happen organically. With the help of your audience, you can attract the right kind of subscribers using this strategy:
So you've finally finished designing your email... Are you ready to hit that launch button? Before you do, we want to share some important elements you should check before you click send.
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Why mobile email marketing?
Mobile devices have become an essential part of our lives. In the morning, do you check your mobile at least once? Do you normally use a smartphone to talk to your loved ones via text, call, or a messenger app? Do you place your mobile phone next to your bed when you're going to sleep? You probably answered yes to at least one of the questions, if not all of them.
Since our lives have become increasingly dependent on mobile devices, it's important for email marketers to recognize the advantages of mobile email marketing. The reality is that email marketing is no longer bound to desktops, laptops, and tablets. Today, businesses can reap the benefits of email marketing from mobile users.
Apply the ultimate mobile marketing strategy with our 7 mobile email marketing tips:
More often than not, your customers are already subscribers. Still, there are cases when consumers do not subscribe to your emails, even though they bought a product from your store.
Don't worry - you can still use the sales process to help build your list.
Lines are basic, fundamental design elements that you can use to create professional newsletters. In fact, you can use a line on its own as a separator of two different sections of your email template. Or you can try to insert multiple lines, place them in a row, and add some space in between them to separate two sections of your newsletter.
When it comes to organizing your email newsletter content, we will show you how handy line separators can be. Not only can lines act as separators, but lines are also great for guiding the eyes of the readers. You can strategically position the lines within your newsletter to give hints on the direction and flow of the email content.
There are interesting alternatives to setting pictures or colors as your background. The right patterns and textures can help add depth and dimension to your email newsletters. Patterns and textures can create a certain atmosphere and feel to any email template. From funky, retro, warm, minimalistic, chic, to modern, you can use patterns and textures to give off different vibes. You can also add a natural look and feel to your email newsletter design using different patterns.
More and more people are opening their emails with their smartphones. Mobile users can benefit from a smart video experience with YouTube and Vimeo links. If you add YouTube and Vimeo links into the mobile version of your Mail Designer 365 newsletter, your readers are directly forwarded to the corresponding YouTube or Vimeo apps for the iOS or the Android. This makes it easier for your readers to watch your videos while on-the-go. In this tutorial, we will show you how to add videos for mobile users with Mail Designer 365.