Linking to videos within your email designs
Have you ever considered adding different types of videos to your email designs? Visual content can help boost your email engagement. Unlike with reading, videos can speak to both our visual and auditory systems. When people use multiple senses, they remember things better. Also, the brain responds faster to visuals than text. People can take in more information.
Another benefit of videos is they can pull on people's heartstrings. Everyone tends to be more emotionally invested after watching a video as opposed to reading a text email.
Videos are also a great way to reinforce your message. You can use videos to cover a lot of content in a short amount of time. They are a great choice when you have a lot to say or when you need to explain a process. When done correctly, videos can be an effective way to explain something complicated and turn it into something that is easy to comprehend.