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Create Sendy Email Templates with Mail Designer 365

Sendy email templates give you the freedom to run email campaigns through your own Sendy installation without settling for a generic design. Mail Designer 365 is a native Mac app that lets you create responsive HTML emails visually and export the finished code for Sendy.

Build the layout with drag-and-drop tools, add your own images, colors, buttons, and text styles, and adjust the mobile version separately when needed. You can save branded elements for future Sendy templates and preview the design before exporting it.

When the email is ready, export the HTML package and use it for newsletters, promotions, or Sendy transactional email campaigns. Download Mail Designer 365 and create your first Sendy email template, then follow the export steps below.

Why create custom Sendy email templates?

Custom Sendy email templates help each campaign look consistent across common email clients and screen sizes. Designing the email in Mail Designer 365 gives you more control over layout and branding, while Sendy handles list management and delivery through Amazon SES.

This combination works for regular newsletters, promotional campaigns, and transactional messages. You keep the flexibility of a visual email editor and can still use the self-hosted Sendy workflow that already fits your sending setup.

How to export your HTML email to Sendy

  1. Build your HTML email design in Mail Designer 365
  2. Save your Email Template to your Project
    Save dialog in Mail Designer 365 showing design named "Garden Deli" assigned to project "Project Nancy"

    Save your Design to your Project

  3. Next, go to the File Menu and "Export as HTML…"
    Mail Designer 365 File menu with "Export as HTML" option highlighted for exporting email design

    Export your Design as HTML

  4. In the Export Dialogue, set the Checkmark next to "Prefix image URLs with" and enter the storage location where you will store your pictures. For example https://YourAWSBucket.com/NewsletterFolder/2025-07_NewsletterEdition
    We recommend making a unique folder for each newsletter edition. If using Cyberduck for Picture uploading, you can create the folder structure and then just right-click on the folder and select "Copy URL". You will need this later on so that your images can be located and displayed accurately in your design. (Learn more about this step here.)

    Mail Designer 365 Export Design as HTML dialog preparing Sendy HTML email templates with folder name "Garden Deli" and AWS bucket image URL prefix

    Enter your Image Storage location

  5. Press Export and your Sendy HTML email templates (content.html) plus all Images used in your design will be exported to the local Folder you specified.
    Folder view showing exported Sendy HTML email templates from Mail Designer 365, including content.html, images, and ReadMe.pdf

    Folder with Exported Newsletter HTML and Pictures

  6. Following export, select the images in the folder and upload them to the server location you entered in the previous step.
  7. Sign in to your Sendy account.
  8. Choose your Brand in the main interface and click on it.
    In the Sendy interface, select the Brand you would like to send your email from

    Choose your Brand in Sendy

  9. In the Sidebar Menu of Sendy, select New Campaign
    In the Sendy Interface Select New Campaign to start uploading your Sendy HTML Email template

    Select New Campaign in Sendy

  10. Enter your Subject and check the From Name and Email address.
  11. Next, go to your Mail Designer Export Folder and open up the document "plaintext.txt". Copy and paste the content from this file into the "Plain Text version" Field.
    Screenshot showing how to copy the plaintext version from Mail Designer 365 export (plaintext.txt) into Sendy for Sendy HTML email templates setup

    Copy your Plaintext Version into Send

  12. In the Main View of Sendy, click on the "Source" Button.
    Select Source View in Sendy

    Enable Source View in Sendy

  13. Open Up TextEdit, Select "File">"Open". Click on "Show Options" and set the checkmark next to "Ignore rich text commands". Then select your content.html file from the Mail Designer Export folder and open it. Alternatively open up your content.html file in the HTML code editor of your choice.
    Ignore Rich Text in Text Editor to see the Raw HTML

    Ignore Rich Text in Text Edit to see the raw HTML

  14. Copy the entire HTML Template code into the Source Editor in Sendy.
    Screenshot showing user copying Sendy HTML email templates code from content.html file exported by Mail Designer 365 into Sendy’s HTML editor

    Add the HTML code generated by Mail Designer into Sendy

  15. Scroll down and press "-> Save & next". Important note: DO NOT press "Save and switch to HTML editor" at the top. You will be able to preview your newsletter on the following page.
    Press Save & Net to preview your uploaded Newsletter
  16. You can now preview your finished Sendy HTML Email Template, send a Test Email and Start your Sendy email sending process.
    Screenshot showing the finished Sendy HTML email templates preview in Sendy, with options to send a test email, define recipients, and start the email sending process

    Preview of your finished Sendy HTML email template

Tips for better Sendy templates

A well-designed Sendy template still needs to perform reliably in the inbox. Keep image files small, test the exported email in the clients your audience uses, and check the mobile layout before sending.

  • Use a clear hierarchy and one primary call to action.
  • Write concise subject lines that match the email content.
  • Add useful alt text to important images.
  • Keep body text readable on smaller screens.
  • Send a test campaign before using the template with your full list.

Need support?

Our team is always on hand ready to give you support. If you have specific questions regarding Sendy HTML email templates export or just need some extra help getting set up, get in touch!

Disclosure: This guide contains Sendy affiliate links. Using them may support Mail Designer 365 at no additional cost to you.

That's not all!

Mail Designer 365 works seamlessly with all leading email marketing services. You can check out our full range of integrations and compatible platforms on our integrations page.

Start using Mail Designer 365 with Sendy...

Mail Designer 365 makes it easy to create stylish, professional Sendy HTML email templates on your Mac. Try it free today and start designing beautiful Sendy HTML email templates that work perfectly with Sendy!

 

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