{"id":24985,"date":"2021-06-23T16:16:27","date_gmt":"2021-06-23T14:16:27","guid":{"rendered":"https:\/\/www.maildesigner365.com\/summer-email-campaigns\/"},"modified":"2022-06-27T11:52:20","modified_gmt":"2022-06-27T09:52:20","slug":"summer-email-campaigns","status":"publish","type":"post","link":"https:\/\/www.maildesigner365.com\/de\/summer-email-campaigns\/","title":{"rendered":"Hei\u00dfe Ideen f\u00fcr deine Sommer-E-Mail-Kampagnen"},"content":{"rendered":"[vc_row type=\"in_container\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" overlay_strength=\"0.3\" gradient_direction=\"left_to_right\" shape_divider_position=\"bottom\" bg_image_animation=\"none\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][vc_column_text]Der Sommer ist da und du suchst bestimmt nach neuen, sommerlichen Ideen f\u00fcr deine E-Mail-Kampagnen. Dir fehlt die Inspiration daf\u00fcr? Keine Sorge! Wir haben in diesem Guide ein paar n\u00fctzliche Tipps und Beispiele von tollen Sommer-E-Mail-Kampagnen gesammelt, die dich inspirieren werden....[\/vc_column_text][divider line_type=\"No Line\"][\/vc_column][\/vc_row][vc_row type=\"full_width_background\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" enable_gradient=\"true\" color_overlay=\"#3d4ab4\" color_overlay_2=\"#ffffff\" overlay_strength=\"1\" gradient_direction=\"left_to_right\" enable_shape_divider=\"true\" shape_divider_color=\"#ffffff\" shape_divider_position=\"both\" bg_image_animation=\"none\" kd_background_image_position=\"vc_row-bg-position-top\" shape_type=\"mountains\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][divider line_type=\"No Line\" custom_height=\"50\"][vc_row_inner column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" text_align=\"left\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\" width=\"1\/6\"][\/vc_column_inner][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\" width=\"2\/3\"][vc_column_text]\n

Erhalte praktische E-Mail-Marketing-Tipps direkt in deine Inbox!<\/h2>\n[\/vc_column_text][divider line_type=\"No 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zum Thema Datenschutz<\/u><\/span><\/a><\/strong>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\" width=\"1\/6\"][\/vc_column_inner][\/vc_row_inner][divider line_type=\"No Line\" custom_height=\"50\"][\/vc_column][\/vc_row][vc_row type=\"in_container\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" overlay_strength=\"0.3\" gradient_direction=\"left_to_right\" shape_divider_position=\"bottom\" bg_image_animation=\"none\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][divider line_type=\"No Line\"][divider line_type=\"No Line\"][vc_column_text]\n

Den Sommer bereits im Betreff erw\u00e4hnen<\/h2>\n

Der Betreff ist der erste (und mitunter wichtigste) Teil der Kampagne, den deine Leser sehen werden. Du hast hier die perfekte M\u00f6glichkeit, direkt das Thema \"Sommer\" hervorzuheben. Versuche, W\u00f6rter zu verwenden, die sich direkt auf das Thema beziehen. Sommerliche Emojis wirken auch sehr effektiv, um die Aufmerksamkeit deiner Leser zu gewinnen.<\/p>\n

Hier sind einige clevere Beispiele...<\/p>\n

\"\"

New Look bringt die Sommer-Hitze durch das Feuer-Emoji im Betreff r\u00fcber.<\/p><\/div>\n

\"\"

Positive Botschaften, wie die von Boots, sind perfekt f\u00fcr den Sommer.<\/p><\/div>\n

\"\"

Rent the Runway macht Kunden mit einem cleveren Betreff bereit f\u00fcr den Sommer.<\/p><\/div>\n

W\u00e4hle helle, kr\u00e4ftige Farben<\/h2>\n

Deine Kunden verbinden den Sommer mit hellen, kr\u00e4ftigen, warmen Farben und dies solltest du auch in deinem E-Mail-Design im Hinterkopf behalten. Versuche mit warmen T\u00f6nen, wie Orange, Rot und Gelb zu experimentieren. So erweckst du deine Designs zum Leben und katapultierst deine Leser sofort gef\u00fchlsm\u00e4\u00dfig in den Sommer.<\/p>\n

\"summer

Die warmen, orangen T\u00f6nen in diesem Design von ASOS geben einem direkt ein sonniges Sommer-Feeling<\/p><\/div>\n

Tipp:<\/strong> Nutze die Duoton-Filter<\/a> in Mail Designer 365 (Business Premium)<\/em>, um in deinen E-Mail-Designs \u00e4hnliche bunte Effekte f\u00fcr den Sommer zu erzeugen.<\/p>\n

\"duotone<\/p>\n

Nutze sommerliche Grafiken<\/h2>\n

Hab keine Angst, im Sommer mehr Bilder als \u00fcblich in deinen Designs zu verwenden. Ob deine Kunden einen Urlaub planen, neue Kleidung kaufen, oder eine Veranstaltung mit Freunden organisieren \u2013 hochwertige Bilder werden sie auf jeden Fall inspirieren.<\/p>\n

Verwende stets die besten Bilder von deinen Produkten in deinem E-Mail-Design, damit Leser einen guten Eindruck deines Sommer-Sortiments bekommen.<\/p>\n

\"\"

Diese Mail von New Look animiert Kunden dazu, nach neuen Klamotten f\u00fcr den Urlaub zu suchen.<\/p><\/div>\n

\"\"

Clevere Produktplatzierung von Superdry: Der Leser bekommt direkt einen Einblick in das Sommer-Sortiment.<\/p><\/div>\n

Du tust dich schwer bei der Suche nach passendem Bildmaterial? Die Mail Designer 365 Unsplash Kollektion<\/strong> bietet tausende hochwertige Bilder, die du frei in deinen Newslettern verwenden kannst:<\/p>\n

\"\"

Unsplash bietet euch jede Menge helle, sommerliche Stockbilder.<\/p><\/div>\n

Biete deinen Kunden Tipps und Ideen f\u00fcr den Urlaub<\/h2>\n

Sommer bedeutet f\u00fcr viele deiner Kunden Urlaub. Egal, ob sie zuhause bleiben oder verreisen \u2013 \u00fcberlege, wie dein Unternehmen dabei helfen kann, den Urlaub noch besser zu machen.<\/p>\n

Giraffe spornt Eltern durch diese familienfreundliche Promotion dazu an, ihre Kinder mitzunehmen:<\/p>\n

\"\"

Ein Sonderangebot ist ein Anreiz f\u00fcr Familien, euer Unternehmen auch im Sommer zu besuchen.<\/p><\/div>\n

Eine Sommer-Aktion ank\u00fcndigen<\/h2>\n

Diese Jahreszeit bietet dir auch die perfekte M\u00f6glichkeit f\u00fcr eine Aktion. Im Juni, Juli und August haben viele Leute Urlaub oder Ferien und daher auch viel Zeit, um Dinge zu erledigen.<\/p>\n

Ob f\u00fcr Gartenbau, Hausrenovierung, Shoppen oder Urlaub: Eine Sommer-Aktion ist f\u00fcr viele ein guter Anreiz, Geld auszugeben.<\/p>\n

\"Summer

Dunelm \u00fcberzeugt Kunden durch eine saisonale Aktion, ihren Garten f\u00fcr den Sommer aufzufrischen<\/p><\/div>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\"in_container\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" overlay_strength=\"0.3\" gradient_direction=\"left_to_right\" shape_divider_position=\"bottom\" bg_image_animation=\"none\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][divider line_type=\"No Line\"][vc_column_text]\n

E-Mail-Templates f\u00fcr den Sommer in Mail Designer 365 erstellen<\/h2>\n

Du brauchst noch mehr Inspiration f\u00fcr deine sommerliche E-Mail-Kampagnen? Mail Designer 365 bietet eine diverse Auswahl an saisonalen E-Mail-Templates, die sich perfekt f\u00fcr eine Sommer-Promotion eignen:[\/vc_column_text][divider line_type=\"No Line\"][divider line_type=\"No Line\"][vc_row_inner column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" text_align=\"left\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\" width=\"1\/3\"][image_with_animation image_url=\"35580\" animation=\"Fade In\" 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border_radius=\"5px\" box_shadow=\"small_depth\" image_loading=\"default\" max_width=\"100%\" max_width_mobile=\"default\" img_link=\"https:\/\/www.maildesigner365.com\/summer-deals-html-email-template\/?utm_source=newsletter+academy&utm_medium=referral&utm_campaign=summer+emails\"][\/vc_column_inner][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\" width=\"1\/3\"][image_with_animation image_url=\"35544\" animation=\"Fade In\" hover_animation=\"zoom\" alignment=\"center\" border_radius=\"5px\" box_shadow=\"small_depth\" image_loading=\"default\" 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text_align=\"left\" kd_background_image_position=\"vc_row-bg-position-top\"][vc_column_inner column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][divider line_type=\"No Line\" custom_height=\"60\"][\/vc_column_inner][\/vc_row_inner][vc_column_text]\n

Du kennst Mail Designer 365 noch nicht?<\/span><\/strong><\/h1>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"20\"][vc_column_text]\n
Mail Designer 365 hilft dir, zusammen mit deinem Team stylische, professionelle HTML E-Mail-Newsletter zu gestalten.
\nStarte deine kostenlose Demo und werde zum Designer!<\/strong><\/div>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"20\"][vc_column_text]\n

Kostenlose Demo starten<\/a><\/p>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"10\"][vc_column_text]\n

Keine Kreditkarte erforderlich<\/strong><\/div>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"20\"][vc_column_text]\n
Kompatibel ab Mac OS X 10.11<\/div>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"30\"][divider line_type=\"No Line\" custom_height=\"30\"][divider line_type=\"No Line\" custom_height=\"30\"][\/vc_column][\/vc_row][vc_row type=\"full_width_content\" full_screen_row_position=\"middle\" column_margin=\"default\" column_direction=\"default\" column_direction_tablet=\"default\" column_direction_phone=\"default\" scene_position=\"center\" text_color=\"dark\" text_align=\"left\" row_border_radius=\"none\" row_border_radius_applies=\"bg\" overlay_strength=\"0.3\" gradient_direction=\"left_to_right\" enable_shape_divider=\"true\" shape_divider_color=\"#3d4ab4\" shape_divider_position=\"top\" shape_divider_bring_to_front=\"true\" bg_image_animation=\"none\" kd_background_image_position=\"vc_row-bg-position-top\" shape_type=\"curve_opacity\"][vc_column column_padding=\"no-extra-padding\" column_padding_tablet=\"inherit\" column_padding_phone=\"inherit\" column_padding_position=\"all\" background_color_opacity=\"1\" background_hover_color_opacity=\"1\" column_shadow=\"none\" column_border_radius=\"none\" column_link_target=\"_self\" gradient_direction=\"left_to_right\" overlay_strength=\"0.3\" tablet_width_inherit=\"default\" tablet_text_alignment=\"default\" phone_text_alignment=\"default\" column_border_width=\"none\" column_border_style=\"solid\" bg_image_animation=\"none\"][divider line_type=\"No Line\" custom_height=\"60\"][vc_column_text]\n

Dieser Beitrag hat dir gefallen?<\/h2>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"30\"][vc_column_text]\n

Entdecke weitere Tipps, Tricks und best-practice Beispiele in der Mail Designer 365 Newsletter Academy -
\ndein exklusives Portal f\u00fcr alles zum Thema E-Mail-Marketing-Strategie und Newsletter-Design.<\/p>\n[\/vc_column_text][divider line_type=\"No Line\" custom_height=\"20\"][vc_column_text]\n

Alle Beitr\u00e4ge ansehen<\/a><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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